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Tell the Breast Cancer Industry to Stop the Distraction of "Pink" Campaigns

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Tell the Breast Cancer Industry to Stop the Distraction

"More than 20 years after the introduction of the pink ribbon, breast cancer “awareness” has become a multibillion-dollar industry that benefits corporations more than women’s health. This flood of products and the widespread culture of “pink” have hijacked the breast cancer movement.

"Join breast cancer activists from across the country and send a letter to corporations that are responsible for some of the most outrageous pink ribbon promotions.

"Together we demand that they Stop the Distraction and turn instead toward clear alternatives that can truly make a difference to all women, from all communities who are at risk of and living with breast cancer."

We have sent the following letter, based on the suggestion by Breast Cancer Action to Alhambra Bottled Water, Hooters, Oriental Trading Company, Kohl's Department Store, NFL, NASCAR:  
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